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There are three resources that most businesses leverage: financial resources, intellectual property or access to natural resources and human resources. While financial resources, intellectual property or access to natural resources are ‘order qualifiers’, that is, they get you on the customers short list. Human Resources are ‘order winners’, that is, they help you win orders in the marketplace by providing better operations than your competitors who also qualified. This is because human resources ensure effective utilisation of the former two. 

Most businesses have access to the former two, but HR is what determines the advantage over the competition. As the talent of the high performing people is limited, creating an engaging organisation to retain talent and branding it as one to attract talent is extremely important. Therefore, an Award helps in attracting talent as well as getting a confirmation that the organisation is an engaging organisation than can retain talent.


Invest In Your Employees For High ROI

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